FEATURES
What We Do
We specialize in delivering tailored outbound strategies to help you connect with key decision-makers in the K-12 education market. Our expertise ensures your outreach resonates with the right audience while optimizing your sales efforts for growth.
Our K-12 Fractional SDR program is designed to help you book meetings with key district and school-level decision-makers. With 20 years of experience in education sales, we build a customized outbound playbook that accelerates your growth in the education sector.
Targeted Outreach
Custom Outbound Playbook
K-12 Market Expertise
We use a combination of cold calling and email outreach to secure meetings directly with the key decision-makers at school districts and schools.
We build a tailored outbound playbook based on real data from your ideal prospects, ensuring your outreach is efficient and scalable.
With 20 years of experience in K-12 education sales, we understand the unique challenges and opportunities in this space and apply that knowledge to drive results.
YOUR OPTIONS
How we are Different
TAM To Target
Other Leadgen Agencies
DIY In House
Process
How We Work
1
Onboarding and Setup
Purchase and configure domains, mailboxes, and set up email infrastructure to ensure high deliverability.
Develop a customized K-12-specific outbound playbook based on your ideal prospects within the K-12 education market.
Adjust messaging, calling scripts, and email outreach based on the unique challenges and opportunities in the education sector.
2
Campaign List and Copy Approval
Build a targeted list of K-12 district and school-level decision-makers, ensuring we’re reaching the right audience.
Develop email copy and call scripts that are tailored to resonate with K-12 decision-makers.
Review and finalize the copy and list with your team to ensure messaging aligns with your objectives.
3
Launching Cold Calling and Email Campaigns
Launch both cold calling and email outreach campaigns to K-12 decision-makers simultaneously, ensuring broad reach and engagement.
Execute outreach based on your tailored playbook, with phone calls and emails aligned to maximize touchpoints.
Keep in regular communication with your team to share updates on initial results and meetings booked.
4
Lead Handoff and Tracking
Directly pass qualified leads and booked meetings to your calendar, ensuring they are ready for your sales team.
Track all lead activities, interactions, and engagement using SDRLaunch.co, providing full visibility into the outreach process.
Ensure that no lead goes untended, with continuous updates on progress and follow-up opportunities.
5
Campaign Analysis and Iteration
Regularly analyze the results of cold calls and email campaigns to measure effectiveness and identify areas for improvement.
Adjust call scripts, email copy, and prospect lists based on insights gathered from lead responses.
Optimize campaign strategies to continue improving performance, ensuring that your outreach to K-12 decision-makers remains effective and relevant.
Our Work
Case Studies
Managed 15 white-labeled clients in 2024, delivering 100+ qualified leads branded as Outreach Wizards.
100+
Qualified leads delivered branded as Outreach Wizards.
15
White-labeled client managed in 2024.
"TAM to Target's ability to white label at scale is second to none. I highly recommend working with them if you are wanting to add cold outbound to your service offering."
Diederik Kroese
Founder & CEO, Outreach Wizards
170 qualified leads generated in 2024 using a custom workflow involving Claygent and Apify for data scraping, achieving a 1:50 positive reply ratio.
170
Qualified leads generated in 2024.
1:50
Positive reply ratio to cold email campaigns.
"Bobby and his team have helped us achieve unprecedented growth in 2024. We will absolutely continue to partner with TAM to Target for the foreseeable future."
Malik McCray
Founder, Simpliworks.io
Averaging 15 qualified meetings per month with K-12 district-level employees, despite low brand recognition. Leveraged AI and data scraping for hyper-relevant outreach.
15
Qualified meetings per month with K-12 district-level employees.
Bobby and his team have consistently booked meetings for us, and, more importantly, they also have proven to be an invaluable partner in our tactical outbound motion. I highly recommend working with them!
Tomer Inbar
VP of Sales, Novodia.co
40% conversion rate from booked meetings for a Germany-based marketing firm breaking into the US market. Developed a compelling offer and scraped relevant marketing data for outreach.
40%
Conversion rate from booked meetings for a Germany-based marketing firm breaking into the US market.
"Working with Bobby and TAM to Target has been core to our growth at DigitalMade."
Amir Nadiri
Founder, DigitalMade
Testimonials
What Our Clients Say
Don't just take our words for it, take a look at our clients words as well.
"Working with Bobby and TAM to Target has been core to our growth at DigitalMade."
Amir Nadiri
Founder, DigitalMade
"Bobby and his team have helped us achieve unprecedented growth in 2024. We will absolutely continue to partner with TAM to Target for the foreseeable future."
Malik McCray
Founder, Simpliworks.io
Bobby and his team have consistently booked meetings for us, and, more importantly, they also have proven to be an invaluable partner in our tactical outbound motion. I highly recommend working with them!
Tomer Inbar
VP of Sales, Novodia.co
"Working with Bobby and TAM to Target has been core to our growth at DigitalMade."
Amir Nadiri
Founder, DigitalMade
"Bobby and his team have helped us achieve unprecedented growth in 2024. We will absolutely continue to partner with TAM to Target for the foreseeable future."
Malik McCray
Founder, Simpliworks.io
Bobby and his team have consistently booked meetings for us, and, more importantly, they also have proven to be an invaluable partner in our tactical outbound motion. I highly recommend working with them!
Tomer Inbar
VP of Sales, Novodia.co
"Working with Bobby and TAM to Target has been core to our growth at DigitalMade."
Amir Nadiri
Founder, DigitalMade
"Bobby and his team have helped us achieve unprecedented growth in 2024. We will absolutely continue to partner with TAM to Target for the foreseeable future."
Malik McCray
Founder, Simpliworks.io
Bobby and his team have consistently booked meetings for us, and, more importantly, they also have proven to be an invaluable partner in our tactical outbound motion. I highly recommend working with them!
Tomer Inbar
VP of Sales, Novodia.co
"Working with Bobby and TAM to Target has been core to our growth at DigitalMade."
Amir Nadiri
Founder, DigitalMade
"Bobby and his team have helped us achieve unprecedented growth in 2024. We will absolutely continue to partner with TAM to Target for the foreseeable future."
Malik McCray
Founder, Simpliworks.io
Bobby and his team have consistently booked meetings for us, and, more importantly, they also have proven to be an invaluable partner in our tactical outbound motion. I highly recommend working with them!
Tomer Inbar
VP of Sales, Novodia.co
TAM to Target's ability to white label at scale is second to none. I highly recommend working with them if you are wanting to add cold outbound to your service offering.
Diederik Kroese
Founder & CEO, Outreach Wizards
TAM to Target is our chosen GTM Partner; I couldn't imagine working with another team. They're agile, intelligent, and capable. Highly recommended!
Dr. Jason Hine
Founder, SimKit
We chose TAM to Target to drive our 2025 outbound growth because of their SDR Launch program. We're gaining valuable insights about the marketplace while also getting qualified meetings booked on our calendars. Couldn't recommend them highly enough!
Luke Bivens
CEO, QC Growth
TAM to Target's ability to white label at scale is second to none. I highly recommend working with them if you are wanting to add cold outbound to your service offering.
Diederik Kroese
Founder & CEO, Outreach Wizards
TAM to Target is our chosen GTM Partner; I couldn't imagine working with another team. They're agile, intelligent, and capable. Highly recommended!
Dr. Jason Hine
Founder, SimKit
We chose TAM to Target to drive our 2025 outbound growth because of their SDR Launch program. We're gaining valuable insights about the marketplace while also getting qualified meetings booked on our calendars. Couldn't recommend them highly enough!
Luke Bivens
CEO, QC Growth
TAM to Target's ability to white label at scale is second to none. I highly recommend working with them if you are wanting to add cold outbound to your service offering.
Diederik Kroese
Founder & CEO, Outreach Wizards
TAM to Target is our chosen GTM Partner; I couldn't imagine working with another team. They're agile, intelligent, and capable. Highly recommended!
Dr. Jason Hine
Founder, SimKit
We chose TAM to Target to drive our 2025 outbound growth because of their SDR Launch program. We're gaining valuable insights about the marketplace while also getting qualified meetings booked on our calendars. Couldn't recommend them highly enough!
Luke Bivens
CEO, QC Growth
TAM to Target's ability to white label at scale is second to none. I highly recommend working with them if you are wanting to add cold outbound to your service offering.
Diederik Kroese
Founder & CEO, Outreach Wizards
TAM to Target is our chosen GTM Partner; I couldn't imagine working with another team. They're agile, intelligent, and capable. Highly recommended!
Dr. Jason Hine
Founder, SimKit
We chose TAM to Target to drive our 2025 outbound growth because of their SDR Launch program. We're gaining valuable insights about the marketplace while also getting qualified meetings booked on our calendars. Couldn't recommend them highly enough!
Luke Bivens
CEO, QC Growth
"Working with Bobby and TAM to Target has been core to our growth at DigitalMade."
Amir Nadiri
Founder, DigitalMade
"Bobby and his team have helped us achieve unprecedented growth in 2024. We will absolutely continue to partner with TAM to Target for the foreseeable future."
Malik McCray
Founder, Simpliworks.io
Bobby and his team have consistently booked meetings for us, and, more importantly, they also have proven to be an invaluable partner in our tactical outbound motion. I highly recommend working with them!
Tomer Inbar
VP of Sales, Novodia.co
TAM to Target's ability to white label at scale is second to none. I highly recommend working with them if you are wanting to add cold outbound to your service offering.
Diederik Kroese
Founder & CEO, Outreach Wizards
TAM to Target is our chosen GTM Partner; I couldn't imagine working with another team. They're agile, intelligent, and capable. Highly recommended!
Dr. Jason Hine
Founder, SimKit
We chose TAM to Target to drive our 2025 outbound growth because of their SDR Launch program. We're gaining valuable insights about the marketplace while also getting qualified meetings booked on our calendars. Couldn't recommend them highly enough!
Luke Bivens
CEO, QC Growth
FAQs
Have Questions?
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Let's chat about scaling your business in 2025!